-athon

1896, marathon race, from story of Greek hero Pheidippides, who in 490 B.C.E. ran to Athens from the Plains of Marathon to tell of the allied Greek victory there over Persian army. The original story (Herodotus) is that he ran from Athens to Sparta to seek aid, which arrived too late to participate in the battle.

It was introduced as an athletic event in the 1896 revival of the Olympic Games, based on a later, less likely story, that Pheidippides ran to Athens from the battlefield with news of the victory. The word quickly was extended to mean "any very long event or activity." The place name is literally "fennel-field." Related: Marathoner (by 1912); Marathonian.

prolonged TV fundraiser, 1949, from television + marathon (see -athon). Milton Berle's 16-hour television cancer fundraiser in April 1949 might have been the first to be so called.